Theoretical Prerequisites for the Study of Male and Female Discourse in the Context of Masculine Cultural Pragmatics

Gender linguistics is an important part of gender discourse. The main reason the fact that people understand and create world through language they speak. In this context, “masculinity” “femininity” are formed developed differently due to languages cultures. study from perspective for understanding peculiarities cultures intercultural relations. Within framework cross-cultural pragmatics, we analyzed discourse men women at theoretical level, studied causes differentiation in language. order language, male female within pragmatics level cognitive paradigm pragmatic semiology. article deals with value point view cultural code, is, semiotic expression national norms. Cognitive-discursive analysis carried out on basis representations. author uses type discourse, which reflected topics, use communicative methods tactics, as well concepts, demonstrate conditionality functioning society relation varies culture culture. dominant ideology determined mainly by makes passive condemns them live a defined men. bases studies feminist relations show more prone inflectional sentences because sense insecurity attributed them.